Customers1 min read
How we’re helping Fantastic Fanatics support sports clubs during the Pandemic
Fidel's "next generation" technology is helping Fantastic Fanatics bring sports clubs and supporters together
Posts by Niamh Cassidy
Head of Content
- Retail4 min read
How smart rewards programmes will kickstart the economy after COVID-19
What are the best options for kick-starting the economy post-lockdown? Smart rewards programmes are a safe bet for retailers
- Retail4 min read
How an omnichannel strategy will help retailers through the crisis
Retailers need to prioritise flexibility and customer experience to survive the crisis. Adding card-linking to your omnichannel strategy can help.
- Customer experience4 min read
For loyalty with the human touch, start with tech
75% of customer engagement is emotional. Creating long-term loyalty starts with an emotional connection –and for that you need tech.
- Loyalty3 min read
Customer payment data: what you need and where to get it
Creating customer-centric experiences means being sensitive and scrupulous about what you really need.
- Loyalty0 min read
How do different data sources stack up?
Account-linking and card-linking deliver different types of data. Find out what you need for your loyalty programme.
- Loyalty2 min read
3 reasons retailers love card-linked loyalty
Keeping customers coming back is hard. Card-linking can help retailers create more effective customer loyalty programmes.
- Unscripted3 min read
Unscripted: Cristian, Senior Developer at Team National
Fidel was built by Developers, for Developers. Here's what they have to say about implementing and using our API.
- Card-linking0 min read
What is card-linking?
What is card-linking, and how can it drive value for your business? Our infographic lays it out.
- Customer experience2 min read
Views from Vegas Money 2020: The future of customer experience
Our key takeways on the trends shaping today’s customer experiences and how innovative businesses can execute on them.
- Loyalty3 min read
How to increase customer retention with card-linking
Card-linked offers are the best way to create reward programs that cut friction and keep customers engaged.
- Customers3 min read
The startups helping smart retailers go green
Meet the startups using card-linking to help conscious consumers do good as they shop
- Developers3 min read
Unscripted: Q&A with Antonio, Software Engineer
Software Engineer Antonio talks migrating to microservices, and why he likes the startup life
- Loyalty5 min read
Three trends driving the evolution of customer loyalty
77% of loyalty programs fail. What are the trends you need to leverage to stay at the leading edge?
- Unscripted3 min read
Unscripted: Q&A with Tracy, Frontend Engineer
Frontend engineer Tracy tells us how she builds with scalability in mind, and why Sentry’s her best friend.
- Company2 min read
Creating value with values: How we work for you
We created five core values to guide us as we grow. We want you to hold us accountable to them.
- Unscripted3 min read
Unscripted: Q&A with Gonçalo, Senior Software Developer
Fidel’s Senior Software Developer talks serverless plugins, managing massive payments data volumes and growing our global team.
- Card-linking4 min read
How to build a better customer experience with card-linking
A great customer experience relies on open access, personalisation and security. Card-linking delivers all three.
- Customers1 min read
Bringing online experiences intu the real world
How real-time user insights helped one retailer build personalised shopping experiences – both online and in-person.